You know what frustrates me? Unnecessary apologies.
I totally understand why a lot of bloggers apologise all the time. But you know what? You do not and should not have to apologise for the way you run your blog. And to prove it, I have a small (but fabulous) list of reasons why you should NOT apologise on your blog.
Obviously it’s just my opinion and you can disagree with me (in fact, feel free! Comments are for discussion!), but you will, unfortunately have a 97.8% chance of being wrong.* What?! It’s painful to be right all the time**. But, hey, I just am.***
* I was supposed to be named Mary Poppins, you know. Practically perfect in every way.
** I’m also joking. It’s my insane sense of humour. But we’re all used to it by now, am I right?!
*** Not even sorry. Heh…see? See what I did there? Okay…okay never mind. I’ll get on with it.
1. It’s your blog, your space, yours. OWN IT.
No one is paying you to blog (though you might, perhaps, be paid for advertising space or for writing pieces at some point, and we can be paid in books) but mostly we book bloggers are NOT paid. We blog because we want to, right? We enjoy it.
Do you apologise for consuming food that enables you to live*? No. Blogging is like food.
* I obviously mean cake, but apparently one has to consume fruits and vegetables to live too, so I suppose these are counted here.
2. No offence, but your readers aren’t waiting for this apology.
Stop apologising for unforeseen events.
You’re also allowed to accidentally change your schedule. It’s okay! It truly is!
3. It makes you sound unprofessional.
I’m not a really “professional” sounding blogger, am I? GOOD. I hope NOT. I am a fangirl and a flailer and more than a little ridiculous at times. That’s how I want to be. BUT. I feel like it’s unprofessional to be timid on your own blog. It makes you sound small and unsure about your own content.
Now I’m a super shy person. If you met me in real life, you would get a real shock…but hang on. Ha! You wouldn’t meet me in real life because I avoid places that attract human beans. But my blog? I own my blog. I do not have to be timid because no one has to read this blog if they don’t want to!
I don’t feel like I need to apologise for a) not liking a book everyone loves, b) not posting my review on time, c) writing posts with too many gifs* or d) posting whatever the heck I want, e) doing a discussion where my opinion is controversial.
* Although, to be fair, sometimes I do apologise for that because gifs can be rather epileptic inducing on the eyeballs.
4. No more apologising for “being weird” or “being yourself”.
5. Don’t apologise for…
Okay, fine, Cait. So shall I never apologise again? Huh?
Well, no, don’t take this too far. There is a time and a place for saying sorry. Like when you:
a) make an incorrect statement on your blog. You should probably fix it and maybe apologise.
b) if you make hurt another blogger’s feelings on purpose. Duh.
c) if you misread or miscommunicate and Bad Things Go Down
Basically: apologise if there’s a mistake, an accident, a catastrophic apocalyptic event that you are the cause of.
But don’t start your blog posts with “sorry I didn’t post for a week” or “sorry I didn’
t read that book I said I’d read”. STOP DOING THAT. Own your blog. Be professional. Be confident about it. And leave sorry for when you need to say it. Hey, I say sorry for things sometimes. I say sorry for things I shouldn’t say sorry for, because I’m a bit of a people pleaser* and when I think people aren’t pleased: I apologise. I shouldn’t do that.
But if you’re going to say sorry, at least be creative.
* I’m a PPIR, which is People Pleaser In Recovery, which means I went from attempting to please everyone to pleasing, maybe, two or three people a month. I’m nearly down to pleasing zero people a month, but somehow I think I’ve swung on this pendulum a little too far?
So, honestly, can you take a peek at how often you apologise in your posts…and see if you really need to?
This post is directed at no one! (My discussion never are…usually they’re directed at me, if we want to be honest. So I obviously have been tempted to write “sorry” way too much lately.) But I kind of want to hear your thoughts on this…
Cait is not sorry she is a weird and often loud blogger who flails in everyone’s comment sections of their blogs and lets out inhuman screeches at mention of words like “Heir of Fire” or “Maggie Stiefvater” or “Morpheus”. It happens. This is who she is. Currently, she’s reading THIS SHATTERED WORLD (and flailing) and listening to WHITE CAT (and flailing a bit more because….con artists!!).